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Minerva Networks, offering an end-to-end solution
for delivering IP television services, wanted to update their
logo to reflect their new technologies. Formerly producing
software and hardware for digital video publishing, they wanted
a totally new look-and-feel to launch their company’s
new direction.
AUC’s design challenge included creating
an identity to reflect Minerva’s new technologies. We
created graphic standards for logo usage that would work in
several media including print, Web and user interface. The
fresh look of their logo was introduced early in 2000.
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